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How to appear in ChatGPT

When someone asks ChatGPT, your brand can be the cited source.

ChatGPT answers from the model's knowledge and, when it searches the web, it cites sources with links. We structure your site to be understood, trusted and cited in those answers.

  • llms.txt + markdown pages
  • Structured data (JSON-LD)
  • Content with direct answers
  • Entity authority (sameAs)

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Where the answer happens

ChatGPT became the first stop for people researching.

More and more people ask ChatGPT directly — "what is the best X?", "recommend a Y company". When it searches the web (SearchGPT), it brings sources with links. If your site is not readable, has no direct answers and has no entity authority, it cites the competitor — and you never even enter the conversation.

ChatGPT with search cites sourceswhen browsing the web, it shows source links — and whatever is readable and trustworthy gets cited
Unreadable content is not citedtext trapped in JavaScript or with no direct answer goes unnoticed by AI crawlers
Entity authority decidesthe AI prioritizes brands it recognizes — consistent data and identity signals carry weight
What we do to get you cited

What ChatGPT needs to understand and cite your brand.

  • llms.txt + markdown pagesWe implement the llms.txt standard and clean versions of key pages, delivering your content in the format models read easily.
  • Structured data (JSON-LD)Full Schema.org — Organization, FAQ, Breadcrumb and whatever fits — so the AI reads price, context and relationships without ambiguity.
  • Citable content with direct answersWe rewrite key pages with objective answers up top, in the format ChatGPT prefers to extract and cite.
  • Entity authority (sameAs)We connect your brand to the knowledge graph with Organization and sameAs (official profiles and sources), reinforcing that you are a real, trustworthy entity.
  • Consistent presenceWe align name, description and data across every channel so the AI recognizes your brand as the same entity wherever it appears.
  • Citation monitoringWe track whether and how your brand is mentioned in AI answers over time, with reporting — so you watch the channel evolve.
How it works

From audit to citation, without rebuilding your site.

01

Audit

We audit how ChatGPT and AI crawlers read your site today and where they stumble. You get a prioritized plan.

02

Structure

We implement llms.txt, structured data and the technical foundation for AI to read everything cleanly.

03

Content

We create direct, citable answers for your market's questions, with entity authority.

04

Monitoring

We measure citations and tune the strategy as ChatGPT and your market change.

Frequently asked questions

How to appear in ChatGPT, no empty promises.

Can you guarantee appearing in ChatGPT?

No. No honest provider guarantees a citation in an AI — just as none guarantees the top of Google. What we deliver is the best possible technical and content base to greatly increase your chances of being cited, with real monitoring.

Does ChatGPT read my site?

When it uses web search/browsing (SearchGPT), it can access pages and cite sources with links. Otherwise, it answers from the model's knowledge, trained on public data. In both cases, a readable site with authority increases the chance that you are the reference.

Does llms.txt help?

It helps deliver your content cleanly and in an organized way for models, along with markdown versions of key pages. It is part of the strategy, not a silver bullet — it works combined with structured data, direct answers and entity authority.

How long does it take?

The technical structure is ready in days. Citations build over weeks, as models reindex, search finds your pages and your brand authority grows. It is a mid-term, compounding channel.

Does SEO still matter?

Yes. GEO does not replace SEO — it complements it. When ChatGPT searches the web, it tends to reach well-ranked, well-structured pages. Good SEO practices help GEO; GEO adds the layer of being cited inside the AI's answers.

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